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JLR cuts price of two models by up to Rs. 4.08 lakh in India


NEW DELHI:  Tata Motors-owned Jaguar Land Rover (JLR) has slashed prices of two models in India by up to Rs. 4.08 lakh to take on German rivals.

The company has cut the price of the diesel-powered Land Rover Discovery Sport by Rs. 4.08 lakh to Rs.43.8 lakh from the earlier price of Rs. 47.88 lakh (ex-showroom Delhi).

Besides, it has also reduced the price of the Range Rover Evoque diesel by Rs. 3.25 lakh to Rs. 45.85 lakh from Rs. 49.10 lakh earlier.

“Land Rover cars are increasing in popularity and in order to expand the reach of this iconic brand, we have revised and re-positioned the prices of some of our products,” JLR India Managing Director Rohit Suri told PTI.

The move would help the company make its products competitive thus enabling more customers to join the Land Rover family in India, he added.

The two vehicles compete with the likes of the Audi Q3, Q5, Mercedes GLC, GLE and BMW’s X3.

JLR sells a range of models through 24 authorised outlets in the country.

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